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Executive Search

Net
Suds
is conducting a search for a local national leading tech firm seeking a seasoned Sales Executive intimately familiar with Microsoft and .NET technologies.
Respond to this Job by Web Form
 

Creative Sales Presentations
June 28


Make More Effective Sales Presentations - Free Webcast
July 28





Job Openings

Email larry.harris@medsuds.com with your resume.
 
Product Development/Design Engineers - we have 2 positions.  Minimum of 5 years in wires, mechanical eng degree a plus, project mngmt. experience a plus, focus is on design.
 
Program Management.  Approx. 15 years - 10 of them in medical
device, wire experience a plus, mechanical engineering a plus, Must have heavy program/project management experience, i.e. involving Microsoft project expert, involving cross-functional teams, etc.
 
Senior level materials person - 15++ years in wire related
materials/testing.

 






Minnesota Business
 and Technology Forums

www.masvf.com/forums/index.php
Your 24x7 Gateway to Minnesota HighTech & MedTech
 



Hiring Manager/Company

Looking for the perfect candidate? 

Contact NetSuds

You never pay a fee unless you hire a candidate we refer.  All placements are 100% guaranteed! 

www.netsuds.com/search/ 

 




Reach the largest Tech Audience in the State
 
Want to advertise?

matt@netsuds.com
 


Email Ad Rates
 

Small ads are $75/ad. Large ads are $125/ad. That's the range. Buying 5 ads at a time cost $50/ad (small) or $90/ad (large). Buying 15 ads at a time cost $35/ad (small) or $60/ad (large).

The email lists reach 5500+ people; mostly in the Twin Cities metro area, mostly in the tech business. The MedicalSuds email list reaches 2500+ in the Twin Cities.
 

 
The NetSuds™ Report ©

The June 1, 2005 Issue:

June 15-16 - NetSuds Think On Your Feet Workshop

June 29 - NetSuds Entrepreneurs Breakfast

Re-sending of this newsletter to any number of colleagues is encouraged provided you also cc: report@netsuds.com.  In return, we will invite recipients to subscribe.  Any other unauthorized re-distribution is a violation of copyright law.

Subscribe to this report by subscribing to the NetSuds Report at http://www.netsuds.net/mail.htm. You can get the web version of these reports at http://www.netsuds.com/report/


Definition:  "com and .com" = Telecom, Datacom, IT, Software or Internet


In this Issue:

        1.0  Minnesota Business and Technology Forums
        2.0  Jobs in the "com and .com" Market
        3.0  Calendar of Events
        4.0  Tidbits
               4.1    Registration For The Minnesota Business and Technology Forums
               4.2    Step Into The Future

               4.3    News: Beware How You Google
               4.4    Martin, Ebbers, and the Future of Telecom
               4.5    Cisco Tightens The Net
               4.6    Step Into The Future
               4.7   
UPDATE: OASIS SEEKS CLARITY ON SOA
               4.8   
News: FCC Set to Require 911 Dialing for Internet Phones
              
4.9    News: FTC: ISPs Must Stop 'Spam Zombies'
               4.10  Firefox Developer Rips Netscape
               4.11  2005 Wisconsin Entrepreneur's Conference - June 7-8 in Milwaukee
               4.12  Minnesota Breakthrough Ideas Contest - $25,000
        5.0   Good-Bye to Venture Capital
        6.0   Street Smarts: Using Competitive Intelligence to Make Critical Business Decisions
        7.0 
 Leading Twin Cities IT Firms Help Nonprofit CaringBridge Accommodate Dramatic Growth
        8.0   Email Advertising
        9.0   NetSuds CEO Roundtable - Next Roundtables starting in June 2005
        10
.0 Guest Writers for this Report


1.0  Minnesota Business and Technology Forums

The Minnesota Business and Technology Forums are useful for many purposes.  In order to view and post information on the web forums, you need to register by creating an account.  There are many reasons to create a free account.  In order to fully participate as a "NetSudser" in the Minnesota hightech community, you should create an account and use it to full advantage.

The Minnesota Business and Technology Forums - http://www.masvf.com/forums/index.php

Upcoming Events - http://www.masvf.com/forums/forumdisplay.php?f=4

HighTech Companies - http://www.masvf.com/forums/forumdisplay.php?f=17

People On The Move - http://www.masvf.com/forums/forumdisplay.php?f=12

Press Releases - http://www.masvf.com/forums/forumdisplay.php?f=13

Why email only to your small email list of associates when you can post this information on Minnesota Business and Technology Forums and have access to 5500+ NetSudsers. 


2.0 Jobs in the "com and .com" Market

Click on http://www.masvf.com/forums/forumdisplay.php?f=28 for a list of available HighTech Jobs in Minnesota that have been posted at the Minnesota Business & Technology Forums.

We encourage you to post available jobs for hightech professionals in Minnesota.  You must identify which company you represent.  If your company is already listed, please do not create a duplicate thread.  Instead, post to the same thread.  If you are a recruiter, you must identify yourself as such.

Thank you for the support many of you have shown to the NetSuds recruiting association with the American Consulting Company.  We have developed a quality and impressive NetSuds candidate database.  We always appreciate the opportunity to discuss how we might help in locating candidates for your open positions.   And, we've added an association with OnCall Staffing - www.oncallstaffing.com.

If you are a hiring manager, you are invited to review our process, our commitment to ethical standards and diversity recruiting, and other areas of interest at: www.americanconsultingcompany.com.  When you identify yourself as a member of the NetSuds association, we will offer you a discounted rate to assist in locating candidates for your company.  And remember, you never pay a fee unless you hire one of our candidates. 

If you are a candidate, visit the ‘Candidate Kit’ at www.americanconsultingcompany.com.  You will find valuable tools to help in your job search.  When you send us your resume, be sure and mention your association with NetSuds.
 

How did one out-of-work Design Engineer from Ohio get hired -- right over the phone -- after making a simple telephone call to his old manager?  Discover the answer -- and learn about 50 other job search secrets -- in a controversial report ... Click here
Renowned entrepreneur and local resume-writing expert Kevin Donlin - www.gresumes.com - is available to assist you in writing a powerful, effective resume.  Kevin can also help you with cover letters and job search coaching.  Contact Kevin at guaranteed.resumes@netsuds.com and tell him Matt Noah referred you.
Hi Matt -

Thanks for posting our job opening in the NetSuds monthly.  The number of "good" people we had respond to our position is a direct reflection of the exposure received thru NetSuds.  I do not have a quantitative measurement but having posted the same job just 45 days earlier thru the 'normal' means provides a pretty accurate comparison.  The only thing we did differently was use the NetSuds site. 

We have filled the position so the posting can be removed.  Thanks again -

Bradd Strelow
Director of Technology and Innovation. Dakota County Technical College



3.0  Calendar of Events

The calendar for hightech and medtech events in Minnesota is scattered all over in print, email and online publications.  Up until now, there has been no single definitive calendar.  NetSuds and MedSuds has created the first and only online calendar for all hightech, medtech, biotech and life science events in Minnesota.

Calendar of Events - http://www.masvf.com/forums/calendar.php?

You can use the online calendar to post your organization's events.  We will even allow the posting of events which compete with NetSuds and MedSuds events.  The calendars are free to use for both tracking events and for posting your own events.

Non-Minnesota companies conducting events in Minnesota will not be allowed to post events for free, even if they are teaming up with a Minnesota company.  Non-Minnesota companies or organizations should contact matt@netsuds.com to discuss the fees associated with posting such events. 

     
June 15-16   NetSuds Think On Your Feet® Workshop
http://www.netsuds.com/workshop/toyf/
June 22   MedSuds Entrepreneurs Breakfast
http://www.medsuds.com/eb/2005/june/
June 29   NetSuds Entrepreneurs Breakfast - St. Louis Park
http://www.netsuds.com/eb/2005/june/
(coming soon)

4.0   Tidbits
 

4.1   Register For The Minnesota Business and Technology Forums

Visiting http://www.masvf.com/forums/index.php allows one to visit the Minnesota Business and Technology Forums and observe what is available.  However, in order to become a member of the community, one must register.  Registration is simple and has several advantages.  First, you can search for other members in the community using names, IDs and keywords related to industries.  Second, you can identify yourself to the community through the use of keywords and interests.  Third, you can subscribe to certain "threads" and receive email when these threads experience activity.  You may also unsubscribe from any thread at any time.  Fourth, you can post to the Forums.  This is extremely powerful.  Members can post their opinions, information and engage in online discussions.  Jobs can be posted.  Events can be posted.

NetSuds encourages members to choose usernames which readily identify one's self to the community.  For example, the username "johnsmith" identifies the member as John Smith (or at least we hope!).  Use of IDs to hide one's identity is not encouraged in these Forums.  Remember, this is a professional Web Forum and not some adolescent, rumor-spreading chatroom.

Even after you register you can alter your user profile in the "CP" section along the top of the Forum webpage.

4.2   Step Into The Future

New technology, security, and reliability requirements are changing the data-center infrastructure.

Internet search-engine company Ask Jeeves Inc. is looking at a major data-center redesign in the next few years. The company, which IAC/InterActiveCorp recently revealed plans to acquire, operates almost a dozen data centers ranging from 25,000 to 100,000 square feet, altogether housing about 10,000 servers. Based on current and projected growth rates, the company's data-center footprint over the next five to seven years could expand by a factor of 10 and require an additional 50,000 to 75,000 servers. "Trying to leverage tens of thousands of servers in a fabric is only going to increase heat concerns," says Dayne Sampson, VP of information technology. "The ramifications of having to cool this sort of density have a number of implications, particularly cost."

Full story here ...

http://www.informationweek.com/story/showArticle.jhtml?articleID=160901346

4.3   News: Beware How You Google

Security researchers warn that a one-letter typo in Google's domain name could lead to a massive virus- and spyware- infection attack. Find out which domain could spell trouble.

http://ct.enews.eweek.com/rd/cts?d=186-1971-2-79-101270-222579-0-0-0-1

4.4   Martin, Ebbers, and the Future of Telecom

George Gilder (04/28/05): In recent years in this space, I have celebrated Bernie Ebbers of Worldcom and called for the resignation of Kevin Martin as a menace to the U.S. economy. 

Hey, you can’t win them all. But you can learn from your mistakes. Martin today is espousing deregulation as Chairman of the Federal Communications Commission and Ebbers is going to jail for accounting fraud. 

Yet despite Ebbers’ subsequent offenses and Martin’s apparent conversion, I regret neither my tributes to Ebbers nor my critique of Martin and his positions.  

Beginning with the arachnoid regimes of William Kinnard and Reid Hundt in the 1990s, Washington’s regulatory spiders gummed up with government the world wide web of Internet communications. In his impromptu alliance with the Democrats on the FCC, Martin extended the Clinton Administration’s regulatory regime into the new century despite deregulatory efforts by Congress and the Courts.  

In the process, the regulators in Washington and the states have inflicted far more damage on telecom and the U.S. economy than Ebbers ever did. Their huge policy mistakes caused some 1000 bankruptcies in telecom related companies, dissolved two trillion dollars of market cap, fostered a 78 percent rise in telecom lawyers, and displaced the U.S. as world Internet champion. The U.S. today commands only one fortieth the bandwidth per capita of South Korea, perhaps one tenth the bandwidth per capita of Japan, and roughly one-tenth Korea’s share of GDP transacted on the Internet.  

Now amid contradictory words about enforcing “a level playing field” through the FCC, Martin early this month told a Cable Industry trade show in San Francisco that he preferred to act in “a deregulatory, not a regulatory fashion.” He had better be serious. Continuation of the previous Martin medley of regulation as usual will perpetuate the telecom doldrums and cripple U.S. competitiveness.  

For all his sins, Ebbers is as much a scapegoat for chaotic regulations as a perpetrator of accounting crimes. Existing telecom rules interact with the tax system in a combinatorial explosion of complexity that puts the accountants and lawyers in charge and makes the entire industry always guilty of something. In telecom, “capitalizing costs,” as Ebbers has learned, is indeed a crime, except that under the law all telcos are still mandated to capitalize costs every day, slowly depreciating rapidly-obsolescent switches and computers over 20 or 30 years and even, under averaging requirements, writing off cars and office equipment over decades. That way, as wards of government, the telcos pretend to be profitable when they are actually consuming capital.  

Ebbers is also charged with an alleged Worldcom “lie” that Internet traffic was doubling every 100 days. It did grow nearly that fast for a while between 1995 and 1997, particularly at Worldcom’s UUNet. But the numbers were always elusive, and we discounted them at the Gilder Technology Report. Future traffic growth always depended upon rapid deployment of broadband connections to homes and offices. What brought the growth to a halt was the strangulation of broadband with regulations …

Read George Gilder’s complete article in the News & Updates section on: http://www.gildertech.com/

4.5  Cisco Tightens The Net

The networking company's latest all-in-one security product may help consolidate the industry.

Click the link below to read the full story:

http://www.forbes.com/2005/05/03/cz_qh_0503cisco.html

4.6   Step Into The Future

New technology, security, and reliability requirements are changing the data-center infrastructure.

informationweek.com/story/showArticle.jhtml?articleID=160901346

4.7   UPDATE: OASIS SEEKS CLARITY ON SOA

Help is on the way for anyone who may be confused about what exactly constitutes an SOA.

http://newsletter.infoworld.com/t?ctl=D47A6B:1F3B95A

4.8   News: FCC Set to Require 911 Dialing for Internet Phones

Internet telephone providers will soon have to offer full emergency 911 calling services under an order U.S. regulators are expected to adopt Thursday in response to incidents of customers having trouble getting help.

http://ct.enews.eweek.com/rd/cts?d=186-2037-2-79-101270-231036-0-0-0-1

4.9   News: FTC: ISPs Must Stop 'Spam Zombies'

The U.S. Federal Trade Commission plans to issue a statement urging ISPs to take a tougher stance on compromised computers known as "spam zombies," which could include cutting off Internet access for the machines, which experts believe are responsible for sending out huge volumes of unsolicited e-mail messages.

http://ct.enews.eweek.com/rd/cts?d=186-2066-2-79-101270-234669-0-0-0-1

Canning Spam

http://ct.enews.eweek.com/rd/cts?d=186-2066-2-79-101270-234672-0-0-0-1

4.10   Firefox Developer Rips Netscape

http://techweb-pipelines.com/trk/click?ref=zp7waa8wo_1-83fx34b1cx121643

Responding to Netscape 8's release and immediate security gaffe last week, a lead developer of Firefox lambasted the rival browser -- which uses much of the same code as Mozilla's Firefox -- as "unsafe."

4.11  2005 Wisconsin Entrepreneur's Conference - June 7-8 in Milwaukee

http://www.wisconsintechnologycouncil.com/events/ent_conf/

4.12   Minnesota Breakthrough Ideas Contest - $25,000

Congratulations to Gary Heyer of Neighborhood Network of Minnesota for being selected as a finalist.  Gary was one of 30 selected out of 600 entrepreneurs who entered the contest.  The winner will be announced this autumn.
 


5.0   Good-Bye to Venture Capital

By Howard Anderson June 2005

[Howard Anderson is the William Porter Distinguished Lecturer at MIT's Sloan School of Management, where he teaches courses on early-stage companies. He founded the Yankee Group and cofounded YankeeTek Ventures and Battery Ventures. He plans to raise no new monies for his venture funds.]

Good-bye! We venture capitalists like to think of ourselves as giants striding across the technology landscape, showering money on terrific young entrepreneurs, adding value, creating jobs, nurturing real companies. We are financial samurai. But I am giving it up. Why?

First, technology supply is bloated. Innovation is not dead, but demand for new technologies is moribund and will continue to be weak for at least the next five years. During the boom times, VCs financed more than 5,000 new companies a year in information technology, communications, biotechnology, and the Internet. The problem is that the buyers of new technology cannot possibly utilize all this stuff. There is a very real limit to what can usefully be deployed. IT and communications spending is no longer growing at 15 percent per year; growth will be in the middle single digits for at least the next five years. Therefore, few software and communications companies will enjoy the double-digit growth that inflames company valuations and makes VCs rich.

Second, there's a good reason why technology spending is stagnant. The hype machine is broken. For years, technologists told the world that "information is strategic"; we said that if companies didn't overspend to protect against Y2K they were committing corporate hara-kiri. Executives spent like crazy people. No longer. Their new mantra: spend no more than last year.

Third, the financial markets for technology companies are no longer exuberantly irrational. VCs hate rational markets: rational markets value companies at two and a half times their sales at an initial public offering or one and a half times their sales at a merger. We need a little irrationality to earn a living--but the total capitalization for the leading technology companies is now one-sixth of what it was five years ago.

Fourth, these changes in venture funding are structural, not cyclical. VCs actually like cyclical markets; we can buy in cheaply and wait for exuberance to bail us out. Traditionally, we knew that if we picked the right sector we could make 10 times our money. In fact, we knew if we picked the best two or three companies in that sector, we could make 50 times our money--but you get my point. But those days are, regrettably, over.

Here's why: it takes about $30 million to get a startup software company to break even -- and even great software companies rarely grow more than 100 percent a year. In irrational times, a software company with $30 million in sales would have been worth $180 million, or 600 percent of a VC's investment. Which is good, but not great. Unfortunately, in rational times, the company would be worth $47 million to the investors, or only 157 percent of their investment. But that's over five years! Per year, it's a return of only 11 percent--and that's for a winner. Remember: in venture funds, only 20 percent of investments are winners. Forty percent are in the middle, 20 percent are losers, and another 20 percent are write-offs.

Venture funds all strive to rank in the top quartile. But the returns of the top-quartile funds depend on when they were launched. Take a look at these numbers for venture capital returns from Cambridge Associates:

Year     Percentage increase

1984     12.9

1988     22.7

1994     49.6

1997     67.5

1999     -8.7

2000     -8.3

If you were a VC between 1994 and 1997, you couldn't help but make money. But by 2000, you were underwater.

Finally, it's not just supply of new technology that is too abundant. Ten years ago there were 240 member firms in the National Venture Capital Association. Today, that membership has nearly doubled, and our fund size under management has increased eightfold. There's too much venture money pursuing too many deals. There's nowhere for all that money to go: we can't spend the money we've raised.

Venture capitalists view themselves as pragmatists, but if they think the dynamics of the business haven't changed, they're as self-deluding as the next person.

Ever wonder what we did for a living in early-stage venture funding? I bet you think we spent the day searching for the next insanely great company. But we spent most of our lives in endless meetings with people who were lying to us: scientists who swore that their patents were solid and entrepreneurs who insisted that they had no competition. We lied right back at them: said our money was different.

That was the old way, and it was tons of fun, and we all made too much money. I'll miss it. But now the markets are too rational, and the returns are too small and uncertain. So, time to leave.

http://www.technologyreview.com/articles/05/06/issue/invite.asp


6.0   Street Smarts: Using Competitive Intelligence to Make Critical Business Decisions

 

by NetSudser Marcia Jedd, President, MJ & Associates

 

Competitive Intelligence (CI) is a form of research that holds potential to catapult your business far beyond the competition. Enterprises of all sizes can take a cue from Fortune 500 companies which regularly use CI to keep abreast of industry trends, monitor the competition, and to support business decisions around pricing, marketing strategy, or new product development.

 

The Society of Competitive Intelligence Professionals (SCIP), a global association of CI professionals, defines CI as the legal and ethical collection and analysis of information regarding the capabilities, vulnerabilities and intentions of business competitors. CI encompasses a range of research and monitoring activities from an individual examination into a firm (competitor intelligence) to the broad analysis of an industry or market.

 

Getting Answers

 

What are the key market forces influencing your industry? What are your competitors doing? What are the implications of a competitor’s recent action? Use CI to answer these questions, and even form educated guesses on the competitor’s next steps. Or, use CI to discover marketplace opportunities such as identifying alliance partners or an acquisition target. Moreover, CI results are used to support even the most critical business decisions such as pricing or forming a marketing strategy.

 

Marking Decisions

 

CI can help you make solid business decisions by helping you identify the most important market forces on which to concentrate your time and efforts. You can leverage CI activities to enhance your marketplace competitiveness through a greater understanding of your competitors and the overall competitive landscape of your market or industry. When you use CI regularly and effectively, you can reap opportunities to pursue a competitor’s customer, discover a competitor is failing financially, or become privy to a competitor’s inventory levels, logistics strategies or new products.

 

Knowledge management like CI can serve to take away the power of people withholding information. It helps you get at the information you need to know; for example, to assess whether a competitor’s move or industry trend warrants immediate action or if it’s not worth worrying about. If ABC firm does XYZ, you have the wisdom to know it won’t rock your own marketplace. Or, you proactively develop a new product or service based on what your chief competitor is doing, or isn’t doing. 

So how do you go about doing CI? Consider these ways to find information on both your individual competitors and your entire competitive marketplace.

Where to start

Try basic CI activities to brush up on your industry and investigate competitors' marketing activities. Many large trade organizations have reference librarians who are helpful sources of information. So are trade-publication advertising representatives. Call to request the publication's free media kit or download it from the publisher's Web site to find leading-edge industry information. Review these marketing materials and those of your rivals to ascertain trends and issues influencing your marketplace.  

Likewise, gain insights by talking directly with salespeople at the competitor, or with industry insiders, such as sales representatives who serve your markets. Want to know what competitors are charging? Find this information within documents available to the public, such as catalogs and press kits. Or, seek out end users themselves and ask. Keep a low profile when calling competitors directly; have someone outside of your company call for a proposal or bid.

The big picture

Conduct general Web searches to cull press releases, annual reports, newsletters, public-speaking gigs, or trade and consumer expo participation of your competitors. For a glimpse into a company's operations, comb its Web site to find organizational charts (some are outlined in annual reports), customer testimonials and customer lists. All of these outlets can point toward the company's marketing, sales, R&D (research and development), finance or other strategies.  

Following a few of these gumshoe trails will help you form a theory on the competitor's strategies. In addition to basic company data, piece together a company profile by filling in these blanks: growth strategy, market niches, strategic alliances such as joint ventures, silent investors or other partners. Look at the composite picture of information to determine how the company markets to potential and current customers.  

Since not all sections of a Web site are linked to major search engines like Google, consider these tips when searching a Web site:  

1. Go to the site map or index first for a bird's-eye view of all indexed content found at the site.

 

2. If the site features its own search capability, search for keywords and file extensions such as .PPT (Power Point) or .PDF to find additional documents that may not be given an obvious link on the site itself or in search engines. You might find a marketing or sales presentation, for example.

 

3. The "Contact Us" section sometimes asks how you were referred, complete with a pull-down list showing all the company's marketing strategies.

 

Don’t overlook the customers of your competitors. Check out Web sites of your competitors' customers and partners to discover how they work with vendors. One way to identify these allies is to search for reverse links, that is, where the competitor's Web site is listed at another organization's site. Use Yahoo for reverse link searches by entering the word "link" then a colon, then the Web site URL you are searching for. An example is: http://www.acmeco.com

 

Invisible Web

 

Remember, the vast majority of the Internet doesn't surface in common search engines. Search engines don't capture and index this information because it's locked up within databases or otherwise fails to link to Web crawlers. This "invisible Web" is estimated to be at least 500 times larger than the searchable Web.  

To tap into this vast frontier of rich information, limit Google searches in favor of private search engines and research databases. Many business-information portals offer partial free content such as www.Hoovers.com and www.Zapdata.com. Also consider using paid commercial research databases such as those by LexisNexis (www.nexis.com), Thomson's Dialog service (www.dialogselect.com) and Dow Jones Reuters Business Interactive (www.factiva.com). These databases offer articles and other business information for a nominal per-document fee; in addition, some charge annual subscriber fees.  

Remember, the Internet is used today to compete and collaborate. A company can be both competitor and a strategic partner at the same time. As appropriate, use phone calls and interviews as a CI tool, but keep a low profile when conducting this research.

 

Marcia Jedd conducts marketing research and competitive intelligence for clients. She is president of  Minneapolis-based MJ & Associates (www.marciajedd.com), a marketing communications consultancy. Copyright, 2005. All rights reserved. She can be reached at 612/805-1425.


7.0   Leading Twin Cities IT Firms Help Nonprofit CaringBridge Accommodate Dramatic Growth

NEWS RELEASE
June 1, 2005
Contact: John Wingate
jwingate@caringbridge.org

Monthly Data Volume Equals 1,000 pickup trucks filled with books

Visit www.caringbridge.org to view the new look

Eagan, Minnesota—A terabyte is a formidable number – a one followed by 12 zeros. One trillion digital bytes of information. That’s a lot of written material. Now, imagine handling that volume of written material each month; billions of intimate messages of love, encouragement, and support.

Welcome to nonprofit CaringBridge.org, the rapidly growing, free Internet service that taps the World Wide Web for a higher calling – helping millions of people stay in touch with friends and family during challenging times.

25,000 CaringBridge sites have been created since 1997, more than half of those in the past year alone, taxing the cyber architecture to near limits. There have been 144 million visits to those sites and nearly four million guestbook entries written. Many CaringBridge sites have had more than 300,000 visits, and one family’s site has had more than one million visits. Up to 1,000 new sites are being created monthly.

“Families are quickly discovering the profound human connections CaringBridge helps facilitate, and they spread the word. We’ve become a word-of-mouth phenomenon, especially in hospitals.” said Founder and Executive Director Sona Mehring. “We began planning more than a year ago to fully rebuild the site so it’s able to handle this level of phenomenal growth,” she added.

CaringBridge has now surpassed the remarkable terabyte mark, the amount of data transferred during one month. To put this another way, a terabyte is equal to:

  • more than 300 feature length movies;
  • printed paper from 50,000 trees;
  • 1,000 pickup trucks filled with books;
  • all the words every adult in America could speak simultaneously during a five minute period.

Cyber-Partnership Creates New Look

To accommodate such dramatic growth, professionals from the Twin Cities leading internet technology firms have partnered with CaringBridge to strengthen and enhance the service, making it more scalable to accommodate dramatic utilization growth by families worldwide. “In order to stay operational 24/7, we simply had to enhance the site with newer technology,” Mehring said. “Existing technology would have been inadequate in a matter of months.”

This technology rollout caps months of planning and development by a dedicated cyber-team comprised of resources from Ambient Consulting, b-swing, ONVOY, and CaringBridge. “Most of this time-consuming work was donated and simply would not be possible if CaringBridge had to purchase all of these skills,” said CaringBridge Founder and Executive Director Sona Mehring. “To our talented partners, we thank you for your generosity, expertise, and friendship.”

Enhanced Features

The new enhancements will make CaringBridge more user-friendly, and give site authors additional options for the appearance, design, and function of their CaringBridge site.

Each site will have a true home page look, with photos and personal story right at the top for ease of viewing. Authors will be able to choose from a gallery of styles appropriate for their age and circumstance. Site headers will be customizable, and more options will be available for the formatting of text, and the sizing and cropping of photographs. The guestbook will be easier to view and authors will be able to sort guestbook entries by date. Tributes to a person will be viewable from their CaringBridge site, and individuals will be able to leave a Tribute gift without leaving the site.

The new technology upgrade will make it easier for individuals to build their site, with no need for technical knowledge such as HTML coding. Authors will be able to sign-in from their own site, and enhanced security features will help authors better control access to their sites.


8.0   Email Advertising

The NetSuds and MedSuds email lists reach 8500+.  The NetSuds email lists are double-opt-in and concentrated on professionals in the communications, IT and Internet markets.  The MedSuds email lists are double-opt-in and concentrated on professionals in the medtech, biotech and life sciences markets.  So, rather than spend your advertising dollars on any other email lists in the Twin Cities, consider the NetSuds and MedSuds lists.  Contact matt@netsuds.com or 612.605.5252.  For current ad rates, visit www.netsuds.com/adrates.htm.


9.0   NetSuds CEO Roundtable - Next Roundtables starting in June 2005

NetSuds is opening up another group of CEO Roundtables in June 2005.  If you are tech or medtech CEO and want to join us, (the first session is free), contact matt@netsuds.comA synopsis of the CEO Roundtable can be found at www.netsuds.com/ceo/  It is repeated here as well.

NetSuds CEO Roundtable

Membership  Only CEOs of tech and medtech companies are allowed to join the NetSuds CEO Roundtable.  If you are a VP, CxO or President, you are not welcome unless you also hold the CEO title.  Perhaps we will start a CFO, CTO or COO Roundtable but until then, we are only interested in the top dog, the CEO.  If you are interested in becoming a member, contact matt@netsuds.com.  Membership is not automatic.  There must be an available spot open in the roundtable.  You must have employees.  Your company must be incorporated.  Your company must be a tech (communications, IT, software, Internet) or medtech (medtech, biotech, life sciences) company.  You must pay a yearly fee of $1800 in advance.  You may not send substitutes to the Roundtable. 

Roles  Unlike the days of knights, kings and Camelot, there is no king of the NetSuds CEO Roundtable; only a facilitator; Matt Noah, CEO of NetSuds.com, Inc.  Knights are replaced by CEOs and the table won't be quite round.

Schedule  The Roundtable will meet 10 times per calendar year on the last Tuesday of every month.  Each meeting lasts 2.0 hours starting at 7 am.  A facility convenient to the majority of Roundtable members is used.  A continental breakfast is served.

Our next introductory session (free) has been scheduled for June 28, 2005.  Attendance will be limited to just CEOs.  Contact matt@netsuds.com if you want an invitation.

Purpose  CEOs need resources to assist them in executing their duties and leading their companies.  Boards of Directors and upper management are not always the best or most independent resources upon which to draw.  The CEO Roundtable exists to provide CEOs with an independent resource of wisdom and shared experience.  Your key 'take-aways' from the Roundtable will be accelerated learning - so as to avoid common and uncommon pitfalls -, an expanded network of advisors and colleagues and tools to enhance the productivity and value of your enterprise.

Content  First, networking among the CEO members of a Roundtable is the best and richest content.  Second, the Roundtable facilitator will schedule subject matter experts of interest to the CEOs.  Examples include intellectual property, branding, sales, engineering, marketing, finance, compensation, human resources, M&A, etc. 

Format  Meetings will consist primarily of 2 elements.  First, "content" will be presented and discussed.  Second, "discussion" of common problems and solutions will take place.  The facilitator will lead both elements or assign elements to certain CEOs.

Confidentiality  Roundtable meetings are completely confidential.  Nothing said in a roundtable discussion, short of illegal activity, leaves the meeting.  This allows each CEO to feel comfortable discussing issues and subjects he may not feel comfortable speaking about with others.


10.0   Guest Writers for This Report

I have opened up the Monthly NetSuds Report to guest writers. If you have a passion for a topic, and you can write (at least no worse than me), send an email to me matt@netsuds.com.  You can even send copies of your work.  It needs to be on "com and .com" topics and can include entrepreneur/investor activities.  Good information from our service providers and vendors is also welcome so long as it is not a "commercial" for any one company or individual.


If you are aware of others who would like to receive the NetSuds Report, ask them to visit http://www.netsuds.net/mail.htm to subscribe or unsubscribe.

Please send your comments and feedback regarding this issue of the NetSuds Report to matt@netsuds.com.

Matt Noah

980 Lake Susan Hills Drive
Chanhassen, MN  55317

612.605.5252
fax:  612.677.3934
matt@netsuds.com

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